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Earnings dropped despite of increased pageviews and engagement

Muhammad Bilal Khan

My site is getting consistently low earnings for last three days. These are the same days when my pageviews and engagements went up. Earnings dropped lower than the normal days while pageviews and engagements are up from the same regions.

1

Comments

6 comments

Date Votes
  • Official comment
    Support
    • Journey Support Team
    Edited

    Hey everyone –  I wanted to jump in here to say RPM drops in July (and a little bit before at the end of June) is totally normal! It's often expected. You can read more about that here. 

    July marks the beginning of Q3, which is historically the lowest-spending quarter of the year for many advertisers. Many brands scale back budgets in the summer months. This leads to lower CPMs across the board, which directly affects your RPM and your earnings. 

    The strongest RPMs of the year are generally seen in Q4, particularly during October through December so Q3 is normally when some advertisers start planning their budgets. 

    You may see a bump in ad spend around Amazon Prime Day or when back to school season starts, but a drop in Q3 is normal.

    As always -  make sure there aren't any conflicts with your Journey script and that your posts are as optimized as possible. 

  • Sage Scott

    SAME! My PV RPMs and my Session RPMs took a serious nosedive starting July 1st. Like they are suddenly 10% of what they have been since I started with Journey > a year ago. What is going on?!?!

    2
  • Muhammad Bilal Khan

    Can anyone from support help out on this issue?

    1
  • Sridhar

    Same here

    I have similar views/sessions as before, but my earnings have dropped significantly

    1
  • repixify

    Same, earnings dropped more than 50%

    1
  • Frode Remmen

    Hi. Same for me, RPM dropped from steady long time over 20 til 14-15, on 28th of june until now, sudden drop. Strange…  

    0

Journey is Self Supported

Our support staff is monitoring this forum everyday for bugs related to ad delivery, the display and functionality of the Journey dashboard, and any bugs related to the onboarding process. We are typically unable to assist with non-bug related issues like RPM performance expectations, issues setting up the ads.txt file, and questions already answered by our existing help docs. Read here for a more detailed breakdown of how Journey is self-supported and our recommendations for how to find answers to common issues.

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