Super Low RPM and Earnings

January 02, 2025 19:01

Good day; I have been with Journey for the past 4 months now; my RPM has been within the range of $20 and $28, and recently, my RPM has declined drastically. It's currently $7 now. My session has also increased within the past months and weeks with 90% of the USA audience. The decline in my RPM has affected my earnings so much. Please, what can I do to make this right?

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Support

Journey Support Team

January 15, 2025 21:51
Hey Ezendukaku Ekene - Your RPM dropped right around the first of the year which is totally normal. You can read more about that here.

Keep in mind - RPM isn’t the way you earn, but instead an average of how everything comes together. So as your CPM, traffic, and impressions fluctuate - so will your RPM. You can read more about that here.

When I look at your site I see ads serve as expected so the next best thing to do is to make sure there aren't any conflicts with your Journey script and that your posts are as optimized as possible
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Journey is Self Supported

Our support staff is monitoring this forum everyday for bugs related to ad delivery, the display and functionality of the Journey dashboard, and any bugs related to the onboarding process. We are typically unable to assist with non-bug related issues like RPM performance expectations, issues setting up the ads.txt file, and questions already answered by our existing help docs. Read here for a more detailed breakdown of how Journey is self-supported and our recommendations for how to find answers to common issues.

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