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RPMs Drop Issue (suddenly very low)

houssame

hi, 
in the month of October and November my RPMs were about $10-$12.
i was expecting RPMs to go higher as it's the festive and Christmas season.
but in this month of December i see a huge drop in CPMs, Impressions, and automatically RPMs going very low to $2-$3.
i've checked google analytics for this low rpms period and everything looks like previous months, ( engagement rates, bounce rates, sessions, the traffic sources, the traffic countries)

majority of audience (even for this period of low RPMs) is US, UK, canada, Australia.
paragraphs are 2, 3 sentences, font is 21px. 

please if you could help fix this issue.

Thank you for your help. 

2

Comments

1 comment

Date Votes
  • Noman Khan

    facing same issue cpm dropped from $1.60 to 0.70

    0

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Our support staff is monitoring this forum everyday for bugs related to ad delivery, the display and functionality of the Journey dashboard, and any bugs related to the onboarding process. We are typically unable to assist with non-bug related issues like RPM performance expectations, issues setting up the ads.txt file, and questions already answered by our existing help docs. Read here for a more detailed breakdown of how Journey is self-supported and our recommendations for how to find answers to common issues.

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