RPM is half Of What I have comparing to Last Year

September 10, 2025 01:51

Hi Journey team,

I see you don't respond to anyone lately, but I will try my changes.

I checked my last year's performance vs this year. My RPM is half of what I used to receive. My RPM has significantly gotten down from August also. Usually, September RPMs are supposed to be higher since it's the last quarter of the advertiser's calendar and they tend to start to spend more than they spend during summer.

Please can you explain why this dramatic drop?

Thank you.

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