Content & Performance

What is...?

• What are Impressions?
• What is CPM
• What is RPM

General Ad Tech

• How to Count the Number of Ads on a Page
• How to Remove Ads From Individual Pages
• Ads and Site Speed: Frequently Asked Questions

Making your content work for you

• 13 Fast, Easy Ways to Improve Site Speed
• Embedding Videos
• Optimizing Your Content
• How to manually block ads in your content with <div></div>

Understanding Performance

• Why does RPM (and Ad Spend) drop in January/July?
• What kind of RPMs should you expect to see right away?
• Why All Sessions Do Not Earn the Same
• Understanding Your Earnings
• Impressions: What They Say About Your Site’s Performance

Troubleshooting your Ads

• If you're not seeing ads on your site
• Ads are missing in the content or sidebar only